Event: Pixy Cosmetics Launch

Ever since I first heard of it through BDJ, I’ve been super intrigued about the brand Pixy. I was lucky enough to be invited to the media launch of the brand (thanks again Liz!) so that I can get to know it better.


The theme was “Beauty Blossoms in Manila” and boy was it ever! Pink and white abound the venue, with sakura trees and japanese paper lanterns scattered about. Pretty was only the beginning!

I was really taken with the details on this paper lantern.

Pixy is a Japanese-formulated and Indonesian-manufactured makeup line that focuses on flattering skin tones and bringing out one’s natural beauty. It aims to be a loyal beauty companion, ready to support and awaken one’s youthful glow and creative spirit no matter where one is!

Photo booth station!

According to Hiroyuki Mitsuoka, President of Mandom Philippines:

Mandom is excited to bring Pixy here to the Philippines because we believe our purpose is to contribute to the beautiful, healthy and pleasant living.  Filipinas have an innate happiness and natural beauty.  Pixy allows women to enhance this beauty by offering quality products to highlight their Truly Asian Beauty.

The event included a makeup demonstration by Xeng Zulueta of two looks, Tokyo Kawaii and Tokyo Glam, exclusively using Pixy products. The demonstration was enlightening, and I learned a few new tricks to try out.

PIXY Launch Photo

Photo shows: The Mandom Philippines Corporation’s  President and CEO, Hiroyuki Mitsuoka (left to center); General Manager of Sales and Marketing, Hirotsugu Ohashi (center); Marketing Associate for All Ladies Brand, Olaiza Sunga (far left), and Product Planning Specialist Jacqueline David Calanoc (2nd to right) join makeup artist Xeng Zulueta after she gave tips and tricks with models Ana Leticia (2nd to left)  and Luany Ayumi (right of center) at the PIXY Product Launch on August 6, 2014, at Whitespace Manila.

We were also given a complete set of their makeup line to try out. It came in this adorable pink bucket.


Here are the items I actually was able to take home. I’ll be reviewing these over the next few weeks, so stay tuned!


I had a blast at the launch! It was really nice catching up with blogger friends, as well as make new ones!

pixylaunch5 pixylaunch6

Pixy Cosmetics is available at Watsons branches, and is distributed by Mandom Philippines Corporation. Like Pixy Cosmetics on Facebook!

5 thoughts to “Event: Pixy Cosmetics Launch”

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge

This site uses Akismet to reduce spam. Learn how your comment data is processed.